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Ong Shunmugam’s latest collection: GORGEOUS CHEONGSAM!

Thursday, 11th May 2017: Malaysian-born, Singapore-based designer Priscilla Shunmugam held a showing of her RGB 2017 cheongsam and samfu collection in Kuala Lumpur recently.

Stringing together traditional textiles from Hong Kong, India, Indonesia, Japan and Korea, the designs were described as “reconstructed, fresh pieces for the modern wardrobe”.

RGB 2017 is Priscilla’s first cheongsam and samfu collection under her fashion brand Ong Shunmugam. It was presented at last year’s Singapore Fashion Week and plays on the idea of light and colour.

The show in Kuala Lumpur is apparently the first Ong Shunmugam trunk show outside Singapore. It also marks another milestone, with the brand celebrating a six-year anniversary last December.


Ong Shunmugam in the spotlight

Since its founding, Ong Shunmugam has opened a flagship store in Singapore. The brand has also presented collections at Paris Fashion Week, Beijing Museum Of Women And Children and National Museum Of Singapore.

Priscilla was the first representative from Singapore fashion to sit as a jury member at the 2015 Cannes Lions Festival. In 2015, she received the International Woman Of The Year Award For Business from the American Women’s Association.

The RGB 2017 runway show in KL was organised by ShoesShoes-Shoes, a Malaysian retailer of women’s clothing and accessories. Ung Yiu Lin, the founder, said that the collection was “brilliant, and as expected”.

Source by: Internet

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