It’s about to be a lot easier to find out, as Kérastase unveiled the first Smart Brush at tech event CES 2017 in Las Vegas, and was awarded the International CES Innovation Award in the process.
Named the Kérastase Hair Coach Powered by Withings, the brush (which launches later this year) uses sensors to establish the quality of hair and monitor the effects of the user’s haircare regime. An accompanying app details the findings alongside additional insights and customised product recommendations to help improve your haircare routine. If you’re brushing too hard? Your hairbrush will use a microphone to identify patterns in your brushing technique, and will let you know pretty sharpish.
“Technology is transforming consumers’ daily beauty routines, and smart devices have huge potential to impact how we care for our hair and skin,” Guive Balooch, global vice president of L’Oréal’s research and innovation technology incubator, said in a statement.
Source By: Internet