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Apple to raise British app store prices around 25%

Wednesday, 18 January 2017

LONDON: Tech giant Apple is set to raise the prices of its apps in Britain by around 25% after the steep drop in sterling following Britain’s vote to leave the European Union.

Apps which currently cost British consumers £0.79 (RM4.33) will cost £0.99 (RM5.43) following the hike, which is set to take place over the next seven days. US consumers pay US$0.99 (RM4.40) for the same apps.

The move follows similar price rises in Apple hardware in September and October last year.

While the pound trades at around US$1.23 (RM5.47), British sales tax is included in Apple’s price lists.

Turkey and India will also see price rises after drops in the lira and the rupee respectively.

Source by: Internet

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